Since 2006 - 15 years experience
laurene smith
› Digital interactive design UI, UX
› Wireframing, Prototyping
› Vidéo Animation
› Banners (production, declination)
› Photo Retouching
› A passion for configurators!
› Print Design (last but far from least !)
› Figma, Adobe Suite, Sketch, Pen & Paper
› Video: Premiere, Vyond
› WordPress
› HTML & CSS (design level)
› Bilingual French/English
› Crafting
› Travelling
› Reading
› Carboot sales
› Hiking
I've been a designer all my life. Today I mostly enjoy creating simple and clean interfaces for SaaS : intuitives dashboards, user-friendly platforms, and all kinds of playfull tools built for users who appreciate an easier life <3
June 2021 - Today
Client: GETFLUENCE / Agency: GETFLUENCE / Location: 31000 Toulouse
Designing the new Getfluence platform in collaboration with the product team (CPO, product manager and devs).
-> Mockups, prototypes and workshop on Figma.
February 2021 - March 2021
Client: LAB / Agency: Alten / Location: 31000 Toulouse
Conception d'un outil d'intelligence artificielle qui permet d'optimiser la capitalisation de la connaissance et répondre aux différentes requêtes (Tech request, service support, questionnaire service). Création d'un dashboard convivial et intuitif.
November 2019 - February 2020
Client: ARS DATA / Agency: Alten / Location: 31000 Toulouse
Conception of a responsive website for DUONET application. UI/UX mockups of all sizes screens on Sketch.
→ interactive prototypes : view on sketch cloud
January 2019 - June 2019
Client: AIRBUS / Agency: Alten / Location: 31000 Toulouse
- UX/UI : Conception of a digital platform for the A350 safety department.
Build a common priority matrix for all correctives packages; dynamic reporting view of packages to ease following and managing; Analyse package performance to improve corrective actions management.
Collect users needs and presenting Sketch proptotypes
client : Airbus Skywise
- PRINT : Proposal of safety placards
and marking
client : Airbus EIO
- VIDEO : 15 series montage tutorials used by airlines to trained pilots on MCDU and DCDU
client : Airbus for EASYJET
March 2018 - December 2019
Client: AIRBUS / Agency: Alten / Location: 31000 Toulouse
Ergonome IHM/UX/UI Designer :
Design user experience of AIRBUS Future Disruptive Cockpit.
(Flight Operations for RnT - Agile and DevOps environment)
- Organise and attend workshops and evaluation sessions
- Collect and understand user (pilot) needs
- Imagine intuitives and ergonomics equipments
- Sketch and Adobe XD prototypes
- IHM spécification
Projects :
- A new timeline concept (functionality, look&feel, human interaction)
- Rethink the com panel (functionality, look&feel, human interaction)
- A new FCU hardware conception (Analysis of hardware / tactile interaction / layout, shape and sensorial interaction of rotators)
- Create a Guidelines design system (UI kit)
- Design a Print poster contest (intern communication). Contest winner.
March - June 2017
Client: RTLnet / Agency: Neolynk / Location: 75008 Paris
Produce and create digital Web and print solutions
Translate requirements into wireframes and mockups
Provide user-centered design expertise from concept to delivery
Collaborate with stakeholders to ensure consistency of brand identity
Ensure graphic solutions are optimized for integration, performance, usability and sustainability
Improve the web’s look and feel via user experience, content readability, image/icon fixing, Web part placement/ fixing/updates, etc.
Work closely with the IT department to ensure continuation of a stable production environment
UI-UX website and application framework.
Information Architect for the 2017 French elections UX Interface on rtl.fr;
craft functional and user-centered responsive working prototypes displaying the Presidential, Legislative and Exams 2017 results online.
Revamp RTL horserace radio programme «on refait les courses» website in partnership with PMU; integration of the new web id, designing wireframe pages and interactive responsive mockups.
Working closely with web editors, developers, and digital project manager to deliver UX solutions within an agile environment.
February 2017
Client: Book-me.Online / Agency: WIP France / Remote
Service presentation video animation in french and english.
Website mock-up creation.
Jul 2015 – Feb 2017
Client: Xtrem Aerial Wear / Agency: Studio Loxandco / Remote
› Web: WordPress creation. Increase conversion rate and build brand loyalty. Interactive design of a 1001 options configurator gifting a delightfull user experience. Positive end-user feedback according to the CEO, the number of jumping suits customizations increasing from 70 to 401 sales.
→ http://www.xtremaerialwear.com/
› Print: Logo redesign; Flyers, Stickers, promotional postcard, outside banner, kakemonos, business card, silk screened tote bags, pictograms, illustrations
January 2017
Client: Amos Buisiness School / Agency: WebLeader / Remote
Création site WordPress
→ amos-world.com
November 2017
Client: Blue Gold Control / Agency: Studio Loxandco / Remote
Print: Brand ID (logo, business cards, wish cards), Brochures and catalogue, Vehicule marquing
WordPress Creation site
August 2016
Client: SIGFOX / Agency: Interbrand / Location: Boulogne-Billancourt, France
Launching new SIGFOX logo reveal website; designing annotated wireframes and interactive responsive prototypes to guide development (animations, transitions). Building well-structured UI components.
→ live.sigfox.com
January 2014 – June 2016
Client: Le Truc Rouge / Agency: Studio Loxandco / Remote
› Web: Prestashop mockups; Newsletter; Sliders visual, Photo retouching
› Print: logo; Press kit layout; tasting note; flyer, whish card
goodies : truck customisation; wine box; stickers; stopgoutte; polo shirt
Nov 2015
Client: PhotoBox / Agency: Agence-e / Location: 75010 Paris
10 days freelance mission :
Banners, Newsletter, Leaflets, Translations (day to day task during the rush holliday season).
Project management platform : Wrike
Oct 2015
Client: Mairie de Paris / Agency: Bibliothèque Château d'Eau / Location: 75010 Paris
› Web: Creation site WordPress pour l'évènement "Les Rencontres Photos du 10e" en partenariat avec la Bibliothèque Château d'Eau de la Mairie du 10e
› Print: Création de l'affiche de l'évènement, du programme et du catalogue
Dec 2014 – Mar 2015
Client: Various / Agency: The Insiders / Remote
16 page print brochure layout + market research booklet + promotionnal postcard + newsletter + discount coupons + recruitement card + social media visuals + peer to peer box for various campaign :
- Bactifresh MENNEN L’OREAL shaving gel
- BUITONI Forno di Pietra pizza
- PURINA NESTLE PROPLAN CAT Germany delicate
- LE PETIT MARSEILLAIS Brillance Vinaigre shampoo
- WEIGHT WATCHERS au supermarché
- LE PETIT MARSEILLAIS Gel douches Provence Homme
- PURINA NESTLE PROPLAN CAT sterilized campaign
Oct 2014 – Jan 2015
Client: - / Agency: Celaneo / Location: 75002
- CREDIT DU NORD : Translating business requirements into responsive mockups.
- SNCF : Presenting ideas for «Forum Vies Mobiles» responsive website project. Turn meeting comments into mockups. Tetris style interactive quiz design.
- ACTIONS-OPCVM: Presenting ideas to project teams and stakeholders. Designing differents creative approaches.
- Pi PLANNER : Swich old site to new ui-ux, responsive and flat design interfaces.
- CELANEO : agency leaflet design
Sep 2014
Client: Ripolin / Agency: Tessi customer marketing / Remote
Designing the «Xpro3 RIPOLIN promotional operation» id (logo, quiz page layout, sign display design and a few illustration).
Feb 2014
Client: HISTOIRE D’OR & LAPEYRE / Agency: Le Nouveau Bélier / Location: 75001 Paris
UI-UX mockups design wedding season & e-commerce kitchen department, product, price and filter display
Feb 2014
Client: HTC-UEFA League / Agency: Recall Agency / Location: 75005 Paris
User interface, interactive quiz, invitation and newsletter design.
Feb 2014
Client: LE GOTA / Agency: Redlink Agency / Remote
Designing «Gala Officiel des Talents d’Afrique, Caraïbes et Océanie» « event campaign for the France2 show (3D logo, poster, web banner,...).
Jan 2014
Client: HTC-UEFA / Agency: CREADS / Remote
MAMIE BURGER : Press release layout design.
Nov 2013 – Jan 2014
Client: Association Wood-Stock / Agency: Galerie Younique / Location: 75006 Paris
Organisation des expositions, attachée de presse,...; Conception du catalogue du photographe Joel Cadiou pour l’exposition Au Coeur du Nagaland au Musée départemental des arts asiatiques de Nice.
Dec 2013
Client: JB MARTIN / Agency: 2L experience / Location: 75002 Paris
Création site WordPress; Refonte logo
→ groupejbm-footwear.com
May 2009 – May 2012
Client: Rolex & Tudorwatch / Agency: Matchbox / Location: 75002 Paris
Digital experience agency for major luxury brands (ROLEX, TUDORWATCH,UEFA)
Conception and propositions of new innovating user interfaces and user experiences for rolex.com, tudorwatch.com, rolexmentorprotege.com, rolexawards.com
Rolex Awards blog and newsletter layout design
Image processing and photo editing
Flash banner creation (basic & rich media)
E-brochures layout for each watch model
Rolex and Tudor configurator: interactive design and file processing.
Feb 2008 – Jan 2009
Client: PhoneValley / Agency: Publicis Media Groupe / Location: 75009 Paris
World leading mobile marketing agency
Mobile site mockup creation for major international brands, various domains (L’Oréal, Nestlé, Toyota, and many more)
Multiple size/language display creation and production. Animated Gif creation
Powerpoint presentation layout
› Print: internal documentation, greeting cards
Jan 2006 – Dec 2006
Client: / Agency: Marketing Mechanics / Location: Sydney, australia
Award winning, full service, marketing and advertising agency
Marketing Mechanics : in charge of internal communication
Baby Bommers Central : launch of a new community platform: id, user interface, TV commercial, advertising campaign (press and billboard)
The Frocks : in charge of music band (The Frocks) communication, flyers, posters, magazine ads, DVD leaflet, festival stand, merchandising goodies
Summer 2004
Client: / Agency: WebPopulation / Location: 75010 Paris
Print & Web
April 2007
Client: / Agency: CLARK MAGAZINE / Location: 75011 Paris
Publishing & Photo
January 2008
Client: / Agency: J-NOVE / Location: 95489 Piscop
Illustration & Textile
Summer 2003
Client: / Agency: CIE DE LA CARTE / Location: 92014 Nanterre
Print & Printing
Logo, WordPress conception, and community manager work
#ramenetacopine project presentation layout
Solidarity boat race organization; event id, print invitation card, facebook page visuals creation
Print poster and flyer conception for various operations
Web banner creation
2016
Mediabox, Authorized Training Centre, 75010 Paris
2007
Institut of Communication Technologies, 75014 Paris
2006
St Paul College, Sydney, Australia
2005
EPMC La Ruche, 75019 Paris
2003
LISAA (Superior Institute of Applied Arts), 75005 Paris
2002
Les Pierres Vives High School, 78420 Carrières/Seine